We are looking for our first Account Executive to take Frugal from zero to one in sales. Partnering with the CEO, you will make a significant impact on the go-to-market direction for the company. This is not a role for someone stepping into a well-defined motion with mature processes, and inbound volume. You will help shape the sales motion itself.

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You will work directly with the founders to:

• Close early design partner and paid customers
• Refine our ideal customer profile (ICP), messaging, pricing, and sales process
• Turn technical curiosity into repeatable revenue

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This role blends selling, discovery, feedback, and GTM experimentation. Comfort with ambiguity is mandatory.

What You’ll Do

• Own the full sales cycle from first conversation to close
• Sell to engineering leaders, FinOps teams, finance and technical buyers
• Run deep discovery on cloud application deployments and cost drivers
• Translate technical value into business outcomes like margin improvement and cost avoidance
• Work closely with product and engineering to relay customer feedback and shape the roadmap
• Help define early sales assets including pitch decks, demos, ROI models, and pricing
• Close the first cohort of reference customers and case studies
• Lay the foundation for a scalable sales motion

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Who You Are

• 5 to 10 years experience selling developer tools, infrastructure software, or cloud platforms
• Prior experience as an early sales hire at a startup, ideally first or second AE
• Comfortable selling highly technical products to senior engineers and architects
• Strong discovery skills and the ability to sell consultatively
• Self-directed, resourceful, and comfortable without heavy process or enablement
• Able to work directly with founders and influence company direction
• Motivated by building something from scratch, not just hitting a quota handed to you

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Nice to Have

• Experience selling FinOps, observability, DevOps, or cloud infrastructure tools
• Familiarity with AWS, GCP, Kubernetes, Datadog, or modern SaaS architectures
• Experience closing early enterprise or mid-market technical buyers
• Background as an engineer or strong technical curiosity

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What Success Looks Like

• First 6 months: close initial paying customers and validate ICP and messaging
• First 12 months: establish a repeatable sales motion and consistent pipeline
• Become the reference point for how Frugal sells and why customers buy

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Why Join Frugal

• First sales hire with meaningful influence on product and GTM
• Direct access to founders and leadership
• Competitive base, meaningful commission, and equity
• Competitive Benefits package
• Opportunity to define a new category at the intersection of engineering and FinOps

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We thank all applicants; however, only those selected for an interview will be contacted. Upon completion of the recruitment process,all candidates interviewed will be notified if they are not selected for the role.

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We use AI support tools to screen applicants for minimum role requirements.

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At Frugal, we celebrate diversity and are committed to creating an inclusive environment for all employees.

• Frugal has an accommodation process and provides accommodation for applicants with disabilities. If you require any accommodation because of a disability or a medical need, please contact us with your request.

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As a Senior Software Engineer at our seed-stage SaaS startup in Ottawa (hybrid), you drive the development of critical platform features and systems that directly impact customer success and business growth.

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You take ownership of complex technical challenges, from initial design through production deployment, ensuring solutions are scalable, maintainable, and aligned with our enterprise-grade standards.

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You collaborate with cross-functional teams to translate business requirements into robust technical implementations, contributing to architecture decisions and establishing patterns that other engineers can follow.

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You mentor team members through code reviews, pair programming, and knowledge sharing while championing engineering best practices including automated testing, observability, and security compliance (SOC 2).

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You work closely with your team as well as the VP of Engineering and CTO to influence technical direction, evaluate new technologies, and contribute to the roadmap planning process.

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You engage with customers and stakeholders to understand pain points and validate technical solutions that deliver measurable value.

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You embrace our culture of continuous improvement by staying current with industry trends, enabling rapid change through AI-driven development tools, and contributing to our agile development processes.

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This role offers significant autonomy and growth potential as you help scale both our platform and engineering organization during this critical phase of company development.

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